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People set some lofty goals around the New Year. From cutting sugar and hitting the gym eight days a week to having fewer cocktails, spending less money and going to bed earlier, everyone seems to have a multitude of ambitions for 2025. If you haven’t set goals yet, have fun with it! Your goals don’t have to be life-altering; just things you can stick to and measure.
As someone who already eats healthy (most of the time) and exercises daily, my goals look a little different. While I have a generally healthy lifestyle, I’m lacking in the clean beauty department — like, severely lacking. I rarely check the laundry list of ingredients in my soaps, shampoos, makeup products, moisturizers or dry shampoos.
Dry shampoos are particularly chemical-laden, especially the sprays that contain aerosol, drying alcohols, silicones, talc and other harmful additives. I’ve been using the same dry shampoo spray for years, but it wasn’t until I tried this Dry Shampoo Powder Puff that I realized how unnecessary the chemicals really are. This puff works ten times better and is much healthier for my hair, my lungs and the environment. What a win!
Instead of chemicals, this powder contains refreshing milled starches, biotin, copper peptides and an antioxidant-filled energy complex to support the hair without clogging your scalp. Almost all of the ingredients are naturally derived! And yes, it really works. In addition to instantly absorbing oil and refreshing roots, 90% of study participants noticed fuller, denser roots, added volume and less oiliness over time.
While some dry shampoos are formulated for specific hair textures and types, this puff provides a convenient refresh for any hair, whether straight, wavy, curly, thick, fine or some combination of the above. The talc and benzene-free powder comes in two shades, translucent and tinted. As a hardcore brunette, I typically opt for tinted, however I’ve been loving the translucent shade; it’s clean, mess-free, blendable and universal, so I can share it with my girls when they need it!
Something else that makes this mattifying formula a must-have is the smell. It smells like citrus and flowers without going overboard (if you know what I mean) and has a musky vanilla finish. If I didn’t know that this was a dry shampoo scent, I’d probably think it was perfume!
Before your first use, be sure to remove the internal sticker and pat the puff upside down a few times to get the powder flowing. From there, you’re set to pat it directly onto your scalp, massage it in and watch the magic happen. I’ll be living in my clean beauty era this year . . . join me!
Get the Briogeo Style + Treat Dry Shampoo Powder Puff for $28 at Sephora!